Jim Crosby is a 15-year Internet veteran who has helped companies jump start their digital strategies, evolve brands, engage audiences, and realize new revenue opportunities. Jim’s work includes revamping the NHL’s digital business, an effort that resulted in the tripling of digital revenues, as well as implementing innovative, cost-saving digital solutions, for companies such as CBS Interactive Music Group and Townsquare Media. He has worked with brands such as NYSE Euronext, KidzBop, AMC, and others. Jim earned his digital chops working at AOL for 11 years as the lead producer of many of the company's large-scale initiatives. He forged key partnerships with eBay, WebMD, NBA.com, NASCAR.com and launched the groundbreaking Kids and Teens platforms for AOL. Jim also guided the strategic partnership between TelePictures and AOL and launched TMZ.com in 2004. In 2005, Jim produced the online experience for the Emmy Award winning Live 8, which set a new record for simultaneously streamed video. Later, he collaborated with Mark Burnett and CBS on the first of its kind, cross-platform game show, Gold Rush.