Sexton case study for Stop Global Warming

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CASE STUDIES

Philadelphia Eagles Live 8 North Shore-LIJ Health System National Grid American Idol Motion Picture & Television Fund Natural Resources Defense Council Stop Global Warming The Durst Organization New York Jets Save the Children New York City Department of Sanitation Ogilvy Pacific Gas & Electric Company

Stop Global Warming

Sexton was privileged by the opportunity to assist activist Laurie David in developing her idea for an online Virtual March to Stop Global Warming. Our team and partners worked closely with David to develop the website, identity, key partnerships, marketing programs, content, and messaging. From very humble beginnings, the Virtual March now boasts a community of more than 1 million marchers.